31. Analyze your demographics with insights
Facebook demographics are a powerful feature of insights that allows you to determine the gender and age of the people in your page. Once you know this information you can focus your content to appeal to the age group and gender of your fans.
Here is the demographic information of the FacebookFlow fan page:
32. Talk and Blog about your page
Word of mouth does not start itself. Get the conversation going by mentioning your facebook page in blog posts and in every day conversation.
33. Learn more about Facebook
The more you know about facebook the more you can use this knowledge to drive the gowth your community.
34. Drive more traffic to your website
Use these tips to get more free traffic to your website. Make sure that your “Like Box” is featured prominently, and plenty of this traffic will “Like” your page.
35. Produce Epic Content
If your blog content is epic this will drive the growth of your page in a serious way.
Epic content has the best chance of going viral and if a blog post goes viral this also causes it to move up in the rankings in Google, leading to even more traffic, a percentage of which will convert to fans.36. Install a like button into your posts
Installing a like button into your posts will help drive extra traffic to your posts and it will also show that facebook is an integral part of your brand.
If you have a self hosted wordpress blog I recommend installing the WP FB Like plugin.
The more you can integrate facebook with your site the more likely people will be to join your facebook page.
37. Make a Facebook like sign
Blue Sky Factory created a Facebook “Like” sign tool that you can use to create a cool image that will help promote your facebook page.
38. Buy Them
Although I do not recommend this option, there are several services out there that sell facebook likes.
The first 1,000 fans are usually the hardest to get so a service like this might help you get the critical mass needed to get more genuine organic fans.
39. Run a targeted ad campaign
Facebook advertising is exceptionally powerful due to the ability it offers to hyper target your market.
Facebook ads can be targeted based on age, location, and interests.
40. Turn your customers into fans
If someone likes you enough to buy your product then there is a good chance that they will like you on facebook as well.
Rig up your “thank you” page with a facebook “Like Box” and you’ll be good to go!
41. Advertise your page
The more you advertise your page the more fans you will be able to achieve.
Facebook advertising is a smart way to promote since you can target specific demographic and interest groups.
You will need a sales funnel in place in order to justify an advertising budget and I recommend setting this up prior to advertising on Facebook.
42. Use Hootsuite to manage your page
By using Hootsuite to manage your facebook pages you can maximize engagement by scheduling your posts ahead of time to go out when they will get the most attention.
Facebook posts get the most engagement early in the morning and a few hours before bed.
43. Get an attractive profile picture
A picture says a thousand words, so to really optimize your business page you should use the largest profile picture possible.
Currently the maximum profile picture size is 200 x 600 pixels.
44. Do a “fan of the month” promotion
By highlighting one of your best fans every month you indirectly encourage fans to engage more, so that they can win the coveted fan of the month title the next month.
Offer a monthly prize, such as a cool free product or service related to your brand, and the competition for this title will only increase.
45. Message your friends and ask them to join
This tried and tested method takes more ground work, but this method will allow you to build relationships and target the friends that you think are the most relevant to your page.
46. Include a link to your fan page in your forum signature
If you are active in any forums you will have the option to attach a “signature” to every post that you write.
Throw a link in your signature to your facebook page, and it will be clicked.
Do your best to add value and answer questions with your posts, and people will be more inclined to click your link and join your page.
A link with a call to action is more likely to get clicked than a link alone, so go with “Join my Facebook Page: www.facebook.com/prohackingtricks” instead of simply: “www.facebook.com/prohackingtricks”
47. Create a redirect URL
Creating a redirect to your facebook fan page is one way to “presell” the people who click it on joining your page.
For example, if your link is: www.yourdomain.com/joinmyfacebookpage anyone who clicks it will probably join your page.
48. Give away fan page swag
Websites like Zazzle make it easy for people to customize swag, such as the nifty “you like this” t-shirt below.
If you gave away shirts (or mugs, or stickers) like this with your facebook url included you could easily amass an army of walking billboards for your facebook page.
49. Find more facebook friends
The more friends you have, the better your chances will be that some of these friends will join your fan page.
Facebook has a “Find Your Friends Tool” that allows you to import your contact list from a variety of email clients, or an email list.
This tool also displays “People you may know” which I have found is very good at suggesting people that have many mutual friends as me.
50. Share this article with your facebook friends
If you share this post with your facebook friends and it will become obvious to them that getting more fans important to you, and if you have included a link to your facebook page in your info box or the “Website” section of your website there is a good chance that they will click it.
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